GrowthOS
Overview

Overview

Comprehensive breakdown of all business metrics

Revenue Metrics

Total Revenue (YTD)

$2.4M
18.2%
vs last year

Monthly Recurring

$248K
12.5%
vs last month

Avg Policy Value

$4,850
5.2%
vs last quarter

Renewal Rate

94.2%
2.1%
vs last year

Lead Generation

Total Leads (MTD)

1,847
8.2%
vs last month

Qualified Leads

892

48.3% qualification rate

Cost Per Lead

$24.50
5.3%
vs last month

Lead Response Time

4.2 min
12.5%
faster

Sales Performance

Calls Made (MTD)

12,450
15.8%
vs last month

Contact Rate

68.5%
3.2%
vs last month

Demos Booked

342
22.1%
vs last month

Close Rate

26.0%
4.5%
vs last month

Agent Performance

Active Agents

48

across 38 states

Avg Leads/Agent

38.5
5.8%
vs last month

SLA Compliance

96.2%
2.4%
vs last month

Avg Commission

$2,450
12.8%
vs last month

Weekly Lead Trends

Mon
Tue
Wed
Thu
Fri
Sat
Sun

This Week

1,047 leads

Best Day

Friday

Avg/Day

149

Lead Response Distribution

< 1 min
542
29.3%
1-5 min
724
39.2%
5-15 min
385
20.8%
15-30 min
7.7%
> 30 min
2.9%

68.5% of leads contacted within 5 minutes

Avg response: 4.2 min

Lead Activity Heatmap

Peak lead generation times by hour and day

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